Pricing
Bitly-class features on Spark. A few upgrades when you need them.
Link Genie is not a crippled free shortener. The vast majority of what marketers use Bitly for — branded links, QR, routing, gates, click totals — ships on free Spark. Glow deepens analytics, brand QR, the public API, and link webhooks. Credits meter usage; tiers shape a handful of unlocks.
Spark · free to start
Start with almost everything
No subscription wall for the core job. Create a GenieOS Spark account, mint tracked short links and QR codes, and expand into the rest of the OS when you are ready.
- Branded short links on gogen.ie
- Custom short domain (lead-gen posture)
- Click capture + click totals
- Geo / device / platform routing
- Password, schedule, and expiry gates
- QR create with SVG / web PNG export
- Bulk CSV minting (credits)
- Tags, folders, inventory CSV export
The few upgrades
Step up only when the campaign asks for it
Glow
£29 / mo
When reporting, brand QR, API, webhooks, and split tests deepen
- ✦Geo, device, and referrer analytics
- ✦Time-series for launch windows
- ✦Full brand-kit QR + logo centre
- ✦UTM builder and saved presets
- ✦Public REST API keys
- ✦Immediate link.clicked + lifecycle webhooks
- ✦2 active link webhook endpoints
- ✦A/B split routing on a short link
Ignite
£99 / mo
When delivery volume and elevated throughput matter
- ✦Everything in Glow
- ✦Elevated webhook delivery throughput
- ✦7-day delivery-log retention
- ✦Deeper campaign + sending tooling in GenieOS
Star → Constellation
£249 / mo → custom
When volume, governance, or SLA matters
- ✦More webhook endpoints and retention
- ✦Elevated / contracted delivery throughput
- ✦Multi-brand governance (Constellation)
- ✦Dedicated support / delivery SLA
Feature ladder
What ships where
Green checks mean the capability is on. Spark covers the Bitly-class core; Glow and Ignite add depth, not basics.
Swipe to see all tiers →
Marketer capabilities · Spark-first
| Capability | Spark | Glow | Ignite | Star | Constellation |
|---|---|---|---|---|---|
| Redirect + click capture | ✓ | ✓ | ✓ | ✓ | ✓ |
| Branded short domain (gogen.ie) | ✓ | ✓ | ✓ | ✓ | ✓ |
| Custom short domain | 1 | 1 | 1 | multiple | multiple |
| Smart routing (geo / device / platform) | ✓ | ✓ | ✓ | ✓ | ✓ |
| Password, schedule, expiry | ✓ | ✓ | ✓ | ✓ | ✓ |
| QR create + SVG / web PNG | ✓ | ✓ | ✓ | ✓ | ✓ |
| In-product click analytics | totals | geo · device · referrer | ✓ | ✓ | ✓ |
| A/B split routing | — | ✓ | ✓ | ✓ | ✓ |
| Brand-kit QR + logo centre | basic palette | ✓ | ✓ | ✓ | ✓ |
| UTM builder + presets | — | ✓ | ✓ | ✓ | ✓ |
| Public API | — | ✓ | ✓ | ✓ | ✓ |
Link events & webhooks
Automation unlocks at Ignite
Redirects and click capture stay free on every tier. Customer webhooks — lifecycle events and immediate link.clicked deliveries — start on Ignite. Limits scale through Star and Constellation.
Swipe to see all tiers →
Tier matrix · link events
| Capability | Spark | Glow | Ignite | Star | Constellation |
|---|---|---|---|---|---|
| Redirect + click capture | ✓ | ✓ | ✓ | ✓ | ✓ |
| In-product click analytics | tier-appropriate | tier-appropriate | ✓ | ✓ | ✓ |
| Link lifecycle webhooks | — | ✓ | ✓ | ✓ | ✓ |
Immediate link.clicked webhooks | — | ✓ | ✓ | ✓ | ✓ |
| Active link webhook endpoints | — | 2 | 2 | 10 | configurable |
| Delivery-log retention | — | 7 days | 7 days | 30 days | 90 days |
| Manual replay window | — | latest failed delivery | latest failed delivery | 7 days | 30 days |
| Delivery throughput | — | standard | elevated | elevated | contracted |
| Dedicated support / delivery SLA | — | — | — | — | contract |
Webhook delivery does not spend credits in v1 — the tier pays for access, retention, throughput, and support.
Full GenieOS ladder and seat economics at genieos.pro/pricing.
Public API and live webhook subscriptions from Glow+.